
KNOWLEDGE
WORKER PERFORMANCE FINDINGS
Page 3
Let me look
at just two issues from this fascinating study.... 
1. Migration
to Science ?
Davenport and company are emphatic about one thing. For any process
to improve you must know how to measure it. Science is all about
testing and measuring to come up with sturdier theories and practices.
But few company initiatives are ever evaluated properly this
study has confirmed.
'Companies
need to shift the balance from art to science.'
If you are trying
to convince me that flossing my teeth ten times a week instead of
three times a week... then you better have the evidence !
I will not acquire
a new, sustained habit until I am adequately convinced. No dentist
of mine has yet to convince me of the frequency of flossing. It
costs time and possible long-term damage to gums to floss ! My habits
as well as most people's habits, will not be changed without convincing
evidence. OK ?
KM is severely
in need of convincing scientific evidence. It is suffering
from fad,fashion and faith syndrome rather than celebrating with
cold, hard evidence.
Would you agree ? Davenport and co., do !
But,yes, we
understand that human sciences ARE different from physical sciences.
Unlike the neutron sub-atomic particle, human variables are extremely
variable ! But that does not mean that we just "ditch science"
and leave it up to art and witchcraft or Harry Potter spells. Regretably,
the researchers are seeing this syndrome dominating decision-making.
Maybe we should be dusting off our magic wands after all. Mmmmmm.......

The
worldwide educations system is in a heated battle as you
read this on proven teaching methods toward reading but it is making
the same mistake as KM profession of an over-reliance of subjectivity
versus objectivity. Kevin Wheldall of Macquarie University, Australia
recently stated (Good Weekend supplement, The Age (Australia) newspaper,
4 October 2003 p.27),
"Education is not a profession based on the results
of scientific research. Teachers seem to prefer to fly by
the seat of their pants. Confronted with empirical evidence of
the superiority of a particular teaching technique, they are still
saying, "But I don't like doing that. It sounds boring. I'd
rather do it my way." "

It seems, on
people management methodologies, global management hasn't faired
any better ! Mercer Human Resource Consulting have just released
global findings on the progress of Human Capital initiatives
in organisations (Book Review, C. Fox, Financial Review (Australia)
14 October 2003 p.59 - Nalbantian, H. et al., (2003) 'Play By Your
Strengths' McGraw Hill). They state...
'There is a lack of internal measures to Human Capital...Decisions
are based on instincts, anecdotes and management myths
- legends that have, in the absences of better science, taken
on the mantle of truth.'

Here is the
issue....astute management is not interested in Harry Potter faith.
I'm sorry to break the news to you.
Management is
interested in convincing business cases. And this comes mainly through
a scientific approach... as well as some intuitive faith. They will
only resort to Harry Potter spells if they have to !
But who will
introduce the current management generation to basic change management
evaluation methods ? Are you skilled enough to do this ? Are you
skilled at developing internal surveys to your initiatives and using
basic statistics to reach firm conclusions.... to then enlighten
senior managers ?
When Karen in
a recent hypothetical study
couldn't rationalise to her immediate manager why the Executive
Development program should be kept in the new merger... her program
was CUT ! She was riding on wishful thinking... not solid results...
and she paid the price. Can you as a KM practitioner rationalise
to your manager the difference your services are truly making to
your organisation? When the next round of "restructuring"
happens...have you got some science to support your case ? Mmmmmm.
2. Who's
Responsible ?
The study has shown that no one in organisations is actually
taking responsibility to cultivate knowledge worker performance
! How do we expect progress to be EVER made in KM if this is the
case ? !!!!
Line managers
don't see it as their job... support functions can't get a look
in...cross-functional team are often ineffective. OUCH ! No one
is taking responsibility... no one is prepared to drive and manage
the 'human capital' initiatives. And the Mercer Human Resouces Consulting
study stated earlier has confirmed this very same mega-problem in
organisations ('...phenomenon that no one really owns the human
capital issue.')
Answer - Train
and Reward Line Managers to be People Developers... not just Policemen.
Your performance is primarily based on your immediate manager's
expectations of you.... and you change your behaviour to meet their
expectations. Period ! Yes... we are talking about psychology and
HRD/Training skills. Both in Britain and Australia there have been
huge government investments in 'Frontline Management' development
initiatives to fulfill this very Law of Human Performance.
The real answer
is that it takes a respected senior manager who can orchestrate
a mini-social revolution in an organisation... for line managers
to be convinced that this 'latest' initiative is not just another
fad but a FOUNDATION.
Do you have
senior leaders in your organisation with Social Architect capabilities
?
Who is going
to be our version of Frederick Taylor and Henry Ford ? We need a
pin-up boy/girl.
According to
Noel Tichy and Stratford Sherman's amazing 1994 treatise on General
Electric (Control Your Destiny or Someone Else Will, HarperBusiness)
Jack
Welch will probably be the symbolic leader when we look back in
50 years time when the industrial age transitioned into the
knowledge age. The GE Workout program in Crotonville, USA is arguably
unsurpassed with the level of improvement initiatives it continues
to generate... Jack Welch's very own initiative - the production
of a high turnover of operational and strategic ideas and practices
through social learning groups....exposing and disseminating powerful
actionable ideas swiftly. Legendary status.
Conclusion
Discovering
and exploiting underlying ABSOLUTE LAWS of human interaction and
knowledge sharing is what KM needs to show... through good empirical
studies. This study denounces 'dark ages mysticism' for attempting
to make sound management decisions. KM practitioners need to be
skilled in project evaluation to gain real credibility. A senior
manager must be a champion to the cause otherwise the necessary
alignment of determinants stated in this study won't ever happen.
The
DNA of KM is slowly being elucidated.
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